This tool was developed to guide observations in theme parks, but it can be used anywhere when researching how design can create experiences. Try them in a restaurant, hospital, bus stop, or library to learn the effects of these environments and services. Use these prompts to spark new ways of sensing.
People
Observe these things about the people around you.
Design
Notice details of products, services, and systems.
Different Perspectives
Use these techniques to observe the environment in new ways. Experience differently to gain fresh insights.
Memories
What kind of memory does this experience make?