There are many different ways to approach research, but there are three main ways we’ll use in this course:

  • Qualitative: words, pictures, observations
  • Quantitative: numbers, quantities, measures
  • Mixed Methods: a mix of qualitative and quantitative

Here’s a great video that helps clarify what these mean.

Depending on the type of research approach you’re taking, reporting content can be drastically different and require unique formatting. The University of Southern California has some really handy tools that clarify what goes into each of these types of reports.

Dennis Cheatham

Associate Professor, Communication Design

Miami University

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